Be among the first to experience new models

Apply to join the PPEV Pioneer Programme to receive priority invitations to experience new models and help shape our service. Referrals that meet the campaign conditions may also qualify for a reward.

Applying does not mean you are automatically selected. The vehicle, timing, and benefits are confirmed for each campaign.

NIO ET5 Touring in a Nordic outdoor setting

More than early access to a car

The Pioneer Programme brings real-world driving feedback into PPEV's service improvements and offers campaign opportunities beyond a typical car request.

01

Priority invitations to new models

When a new model or special driving experience becomes available, eligible pioneers receive priority invitations.

02

Help shape the service

Share focused feedback on the vehicle experience, delivery support, and driving journey.

03

Referral rewards, subject to the rules

You may receive the applicable referral reward when the conditions announced for a campaign are met.

04

Pioneer-only events

Join model discussions, feedback follow-ups, and other events for pioneers.

A standard car request and the Pioneer Programme

Anyone can submit an all-inclusive subscription request. The Pioneer Programme differs through campaign invitations and opportunities to help shape the service—not automatic access to a vehicle or a fixed discount.

ComparisonStandard car requestEarly Pioneer
Submit a car requestYesYes
New-model campaignsJoin according to public arrangementsReceive priority invitations when eligible
Targeted feedbackCan provide general feedbackHelp shape the service and take part in focused follow-ups
Referral rewardsUnder standard campaign rulesUnder Pioneer campaign rules
Automatic eligibilityNot applicableEligibility is still confirmed against campaign conditions after applying

From applying to receiving a campaign invitation

Start by telling us about your interest and driving plans. We will confirm whether participation is suitable based on the vehicle, timing, campaign conditions, and feedback arrangements.

Submit a Pioneer application
Confirm your interest and timing
Match a suitable campaign
Confirm participation after receiving an invitation
Applying does not automatically reserve a vehicle or guarantee selection. The vehicle, term, fees, benefits, and referral-reward rules for each campaign are confirmed separately before you take part.

Would you like to help us make the experience better?